教你如何做一个专业的“标题党”

无论对文章，网站，邮件，或是我们在这里说的开发信来说，标题的重要性已经大到我们无须再提。红板砖不鼓励不切实际的标题党，但一个平淡无味的开发信主题行也是我们不建议的。

接下来，红板砖为你分享的不仅仅是一些例子，而是为你展示了一个高分主题行的方法或方程式。一旦掌握该秘籍，你将法力无穷 ; )

如何才能写出一个让开发信点击率或转化率飙升的主题行？

不用靠猜，不用靠灵感，不用靠运气。如果你掌握了这些方程式中的原理，那么你可以在这基础上扩展出成百上千的优质标题。

Get了这项技能有什么好处？可以增加你的开发信的打开率，提升网站文章或链接的点击量，促进订单的成交率。

16个让人不可抗拒的标题方程式

1. The How To Headlin 以“如何”开始

How to [Achieve a Desired Outcome]
How to Run Faster

2. The Ultimate List Headlin 终极名单

[Large Number] of Ways to [Achieve an Outcome]
28 Ideas For Content Upgrades To Grow Your Email List

3. The Ultimate Guide Headlin 终极指南

The Ultimate Guide to [Achieve a Desired Outcome]
The Ultimate Guide to Eating Healthy on a Budget

4. The Fearmonger Headlin 恐惧者

Warning! Are You [Something Undesirable]?
Warning! Are You Eating This Food That Could Kill You?

5. The Rally Cry Headlin 示威呐喊

Let’s Stop [A Call to Arms]
Let’s Stop Eating This Poisonous Food!

6. The Proven Methods Headlin 已被验证过的方法

[Number] Proven [Actions/Ways] to [Achieve Desired Result]
18 Proven Techniques to Build More Muscle in Less Time

7. The Mistakes Headlin 指出错误

[Number] Mistakes Most People Make When/With [Common Action]
11 Mistakes Most People Make When Washing Their Hair

8. The Secrets Headlin 揭示秘密

[Number] Secrets to [Achieve Desired Outcome]
7 Secrets to Becoming a Digital Nomad

9. The Outrageous Headlin 令人发指

Why [Outrageous/Controversial Claim]
Why Canadians Are Actually Evil

10. The Lessons Learned Headlin 经验教训

[Number] Lessons I Learned When/From [Experience]
7 Lessons I Learned Doubling Sumo’s Blog Traffic

11. The Social Proof HeadlineThe 第三方证明

[Object] Over [Social Proof] Use To [Desired Outcome]
The Tool Over 283,000 Websites Use to Grow Their Traffic

12. The Testimonial Headlin 好评/见证

How [Company] Got [Result] In [Timeframe]
How Shopify Store BlendJet Made $163,633.50 Sales In 30 Days

13. The Objection Preemptive Headlin 先发制人的反对

[No/Yes], You [Pre-Empt Objection] to [Achieve Desired Result]
No, You Don’t Have to Count Calories to Lose Weight

14. The Question Headlin 提问

Are You [Provocative Question]?
Are You Still Eating Dairy?

15. The See What Happened Headlin 看看发生了什么

[Person] Did [Unusual Action] [Timeframe].
Here’s What HappenedI Did Yoga Every Day for 6 Months. Here’s What Happened

16. The How/Result Headlin 如何+结果

How [A Seemingly Inconsequential Action] Can Lead To [Undesirable Result]
How Your Morning Coffee Can Lead to Heart Disease

来源：邦阅网
作者：红板砖开发信
[新加坡服务器网图文来源于网络,与本站立场无关,如有侵权,请联系删除]